Using SAP HR Recruitment
Nearly 300 human resources professionals commiserated
over the battles they wage to get and keep good workers during
the recruitment conference The war for talent
winning strategies Sept. 27-29 in Washington DC
(HR News magazine, November 2000).
As a study by the Information Technology Association of America
(ITAA) indicates, three out of every 10 computer-related vacancies
now take six months or longer to fill. Indeed, as the Information
Age morphs into the Information Economy, human
resource leaders and professionals struggle with finding the
right people at an increasingly faster pace.
There is no shortage of labor - the challenge HR managers
are faced with is to find people with high-end specific IT
skills. However, this often translates into lottery-like odds
of successfully matching the range of technology skills demanded
by IT hiring managers with the skills that show up on candidate
resumes. HR managers need to ensure that the right people,
with the right skills and in the right numbers, are in place
at the right time. In order to find and hire those applicants
having the specific skills needed by the organization, HR
professionals need to have a clear recruitment strategy and
a highly efficient IT system facilitating and supporting the
recruitment process.
This article examines the capabilities of the SAP recruitment
module that can be used to implement an effective and
largely automated recruitment strategy, and how these
functions can help to ease and manage the whole recruitment
cycle from creating a vacancy until hiring successful applicants.
VACANCIES AND JOB DESCRIPTIONS
The need to hire an employee can arise from various events
such as new projects, terminations, increased workload, or
restructuring of a department or position, which results in
the need for additional skills and/or abilities, which current
employees do not possess. Therefore, the first step in the
recruitment process should be to evaluate the need to hire
a new employee. Once that need is established, a vacancy becomes
available in the organization. A vacancy in SAP is a description
of a position that must be staffed, either completely or partially.
The recruitment process is actually triggered by the creation
of a vacancy and its purpose is to fill vacancies.
If the recruitment component is used in conjunction with
Organizational Management, this vacancy is created as an unoccupied
position within the organizational hierarchy. All positions
marked vacant in Organizational Management are available in
the Recruitment system for further processing and evaluation.
This allows HR managers to see exactly where the vacancy is
created within the organization and the reporting structure.
At this point, when creating the vacancy, the necessary skills
to perform the tasks associated with this position can be
attached to the position in the form of requirements.
If the Personnel Development component is used, these requirements
can be selected directly from the Qualifications Catalogue.
These requirements can be used later to select suitable applicants
by comparing applicant qualifications to vacancy requirements
and they also provide an excellent basis for creating job
descriptions. In addition, having a written description will
allow an employer to point to the qualifications, which a
candidate failed to meet, thus avoiding any questions regarding
the employer's motivation for elimination of the candidate.
ADVERTISING VACANCIES
The next step is to advertise the vacancy. Any means used
to advertise a vacancy is represented in SAP by Recruitment
instruments. Below is a sample list of the type of recruitment
instruments companies might use:
Internal Postings
If you are posting the job internally and using SAP Personnel
Development Career and Succession Planning, it is possible
to identify not only the most suitable candidates but also
the training needs for those who lack qualifications for advancement.
Monitoring transfer applications can help to isolate problem
areas within the company. If employees from a particular department
are constantly applying for the posted positions, it may be
a sign that the department's working conditions, job requirements,
and/or supervisory staff may be a problem.
Employee Referral Program
Employees are valuable resources for filling job opening
and can be an effective and cost efficient way of attracting
qualified candidates. When logging applicant data, which have
been provided through a referral, it is possible to log who
referred the applicant for future reference.
Classified Advertising
Most companies use classified advertisements in the newspaper
in order to recruit external applicants. An effective ad would
contain enticing language that outlines the qualifications
for the position and specific job duties, which will attract
qualified candidates. These ads can be recorded in the system
and if requirements and job descriptions have been created,
these can be used at this point to create the ad.
Employment Agencies and Search
Firms
Employment agencies are typically used by employers to assist
in the recruitment of qualified candidates and are paid a
fee for their services. It is possible to store the costs
of using agencies (as well as storing the costs for any other
recruitment instrument used) and compare these costs to other
advertising means and the number of responses received. This
allows you to not only monitor how much money is spent on
advertising but also to identify the most effective way of
attracting applicants.
State Agencies
The state employment services and unemployment provide prescreening
and testing of prospective job candidates at no fee to the
employer.
Job Fairs
Industry associations, consulting and search firms often
hold job fairs which allow a wide range employers and prospective
employees to have an opportunity to meet in one place.
Online Recruiting Sites
In recent years, there has been an explosive growth in the
amount of online recruiting. This includes local newspapers,
industry-related websites, corporate websites and job and
resume sites. HR professionals have recognized that the World
Wide Web allows them to enlarge their pool of prospective
employees and that the web's inherent interactivity allows
them to create highly personalized and responsive web recruiting
domains. The most important recruiting tools on the web are
web-site search engines, interactive job application forms,
e-mail autoresponders and e-mail mailing lists allowing HR
departments to link their company databases with the web site.
Compared to newspapers and specialized journals, the Internet
is an inexpensive medium for advertising vacancies and allows
to reach out to a much broader audience. It is also a quick
and easy way for applicants and employees to search for employment
opportunities and to submit their applications immediately.
Within SAP, Recruitment Internet Application Components (IACs)
can be used for both for external applicants and for employees.
They allow you to place job advertisements on the Internet/Intranet,
process on-line applications, process unsolicited applications
to a company via the Internet/Intranet and have applicants
monitor the processing status of their own applications. Costs
can be saved here because companies have fewer telephone inquiries
to answer, and they do not need to create and send letters
of confirmation. Applicants can find out the status of their
applications quickly and easily on the Internet. Another advantage
is that they are not restricted to normal company opening
hours.
Recording advertisements in SAP whether these are
classified ads or via the Internet - allows you to record
and manage all advertisements and to evaluate the advertising
strategy by comparing costs and effectiveness of all the different
recruitment instruments used.
Advertisements are recorded for vacancies and therefore each
advertisement is linked to one or more vacancies.
RECORD KEEPING
Once applications have been received in response to the advertisement,
all the received applications need to be processed. Record
keeping is an important element of the recruitment process.
It is not only critical to maintain accurate job descriptions
but also log details such as the recruitment methods used,
applications received, candidates interviewed, candidate selected
and reasons for selection. In the event that a claim is filed
against a company for discriminatory hiring practices, the
records mentioned above will provide evidence of the valid
selection criteria used by the company. The key issue which
arises out of these regulations, and which will ultimately
determine an employer's compliance with the record-keeping
requirement, is whether a particular candidate is an "applicant".
According to the EEOC (Equal Employment Opportunities Commission),
any person seeking employment who submits a written application,
notice, or resume will be considered an applicant.
The Applicant Administration component within SAP Recruitment
allows you to record all applicant related data and to coordinate
and monitor all the steps involved in applicant administration.
The two-tiered data entry concept provides a fast and easy
way to enter and structure both unsolicited applications (applications
received on an ad-hoc basis, not in response to a specific
ad) and applications in response to a specific advertisement.
Initial entry of applicant data takes place using fast data
entry and is performed for every applicant. This is because
it contains data (such as the name, address and organizational
assignment of the applicant) that is required later for printing
letters, and for statistical purposes. The Enter additional
data activity is only carried out for applicants who
are of further interest to the company. This action enables
you to assign an applicant to one or more vacancies, as well
as entering data on an applicants education, training,
qualifications and previous employer.
This has the following advantages: Entry of applications
in the system can be divided - so that more than one person
is responsible for it; large numbers of applications can be
processed quickly and a minimum of time wasted on entering
data on unsuitable applicants. (If an applicant is to be hired,
his or her data can be transferred directly to Personnel Administration,
which further reduces data entry)
In all these cases, the applicants data is compared
with existing information. This means that the same data does
not need to be entered twice, or stored in two different locations.
It also helps reduce data entry errors. For external applicants,
all data need to be keyed in manually whereas when dealing
with internal applicants, data such as name and address can
be imported simply by specifying the candidate's personnel
number.
All applicants are assigned to applicant groups used to group
together applicants on the basis of the type of work for which
they have applied (i.e. a permanent contract versus a temporary
contract) and to an applicant range classifying applicants
on the basis of either hierarchical (i.e. executives, workers)
or functional criteria (i.e. marketing, production, sales).
All application documents and resumes can also be scanned
so that they can be made available to several employees at
any one time. However, implementing SAP Archive can be quite
a lengthy process but helps speed up processing, and protects
the originals against damage and loss.
HANDLING CORRESPONDENCE
Once all resumes and job applications have been received,
the SAP system will handle all applicant related correspondence.
Depending on the status of the applicant within the recruitment
process, (resume received, applicant rejected, applicant to
be invited for an interview, etc.) different standard letters
can be printed out using the mail merge function.
The advantages of automatic correspondence are that there
is no need to type individual letters for each applicant since
standard letters can be edited in an easy fashion and letters
can be sent in the form of faxes and e-mails directly from
the R/3 System.
Applicant correspondence is created using applicant activities.
These activities represent the administrative stages through
which an applicant passes during the course of the application
procedure. Using SAP Business Workflow further enables you
to coordinate tasks by distributing work and automatically
forward it to the persons responsible for certain tasks.
Letters can be displayed or printed directly and the system
inserts the applicant's personal data automatically into the
standard letter. Letters or documents for applicants can either
be printed out individually via the connected activity, or
together with other letters using bulk processing.
SELECTING THE RIGHT CANDIDATE
The most challenging and time-consuming task within the recruitment
cycle is the successful selection of suitable candidates.
Again, a very good practice for HR professionals would be
to start with a current job description focused on the skills,
knowledge and experience relevant to performing the essential
functions of the position.
Such a description should be comprehensive. In addition to
job title, salary and location, and requirements such
as education, skills, abilities and experience the
description should include the reporting relationships and
duties and responsibilities defined as essential to the position.
From the job description, HR professionals can determine the
skills and attributes they seek in applicants for a particular
position and set the parameters for the search within SAP
recruitment.
Using terms that are strictly linked to the essential qualifications
for performing the job helps avoid consideration of factors
that are irrelevant to an applicant's ability to succeed in
the position.
Applicants within SAP participate in two types of selection
procedures: an overall procedure considering them for any
suitable vacancy within the organization and an individual
selection procedure for a specific vacancy to which the applicant
has been assigned. This allows considering all applicants
for more than just one vacancy and enables applicants, which
were rejected for a particular position to be considered for
alternative vacancies. The selection procedure is completed
when all participating applicants have been assigned either
the status Rejected or To be hired.
As mentioned above, when using Recruitment in conjunction
with Personnel Development, the system can also compare qualifications
of an applicant to the requirements of the vacancy, enabling
to find suitable vacancies for each applicant or suitable
applicants for each vacancy. So called Profile matchups
help determine whether a person is suitable for a position
and whether qualification deficits exist and filters out those
candidates who have one or all of the qualifications needed
to perform the job and the result can be displayed graphically.
Alternatively, the system also allows searching for applicants
or existing employees possessing specific qualifications without
comparing them to requirements.
It is also possible to list applicants assigned to a particular
vacancy and check their suitability by means of a short profile
and archived facsimiles of the application documentation.
These methods are highly effective and fair. Indeed, the
selection tools are designed to filter out skills on a neutral
basis without having any race or gender awareness. If used
in conjunction with efficient interviewing techniques, organizations
are in a position to staff their vacancies with the most suitable
candidates.
SAP Recruitment also offers a range of standard reports,
which allow retrieving data related to applicants (skills,
status, activities carried out etc), vacancies, advertisements,
costs and so on.
The SAP Recruitment component was designed to automate most
of the processes relieving the HR Department of administrative
burden and enabling HR Professionals to focus on the successful
selection of the right candidate(s). In order to make full
use of it, use it in conjunction with the complementary components
Personnel Administration and Personnel Development.
Although this technology has taken some of the chores related
to sorting, categorizing and filing resumes, editing correspondence
and comparing skill sets, HR professionals still remain responsible
for implementing recruitment policies that keep the company
on the right side of the law and they also still need to master
the art of interviewing applicants who on paper
seem to be suitable for a particular position. Correct use
of the Recruitment module can greatly reduce the lottery-like
odds of successfully matching applicants skills to the
open positions in an organization. At its best, it enables
HR managers to ensure that the right people, with the right
skills and in the right numbers, are in place at the right
time. And that is one of the most critical success factors
of any growing business.
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